Lit in Colour research and report

Bloomsbury Lit in Colour research and report

Together we can create change. That’s why we’re proud to have produced this important research report for Bloomsbury’s Lit in Colour campaign.

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Bloomsbury Lit in Colour research and report

As part of their commitment to the Lit in Colour initiative, Bloomsbury commissioned a report to put the spotlight on diversity in plays and drama and increase students’ access to plays by Global Majority writers. We worked with Bloomsbury to conduct research with key stakeholders from education, theatre and publishing to inform a set of recommendations, then took the report through the commissioning, writing, editorial and design stages.  

Working with the National Theatre and Open Drama UK, we conducted independent research with teachers, publishers, awarding bodies, theatre organisations, practitioners, authors and playwrights. The resulting research report drew on multiple sources: a quantitative survey, in-depth interviews, roundtable discussion and desk research. 

After conducting the research, we took the report through the commissioning, writing, editorial and design stages. Our in-house Design Manager created the cover design and report branding for use across Bloomsbury’s Lit in Colour campaign and the report’s launch.

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